Joseph Parker Brand

Q: Can you brand NZ Heavyweight Champion Joseph Parker?
Angle: A stand out fighter.

Out of the ring, Joseph Parker is humble, down to earth and polite. Inside the ring it’s a different matter – he is a heavyweight boxer with devastating punching power and speed. Angle has designed a brand befitting this champion.

A heroic silhouette with gloves raised, stands proud of the emphatic name Parker. Rendered in gold and black, everything about this suggests a winner.

The logo is simple and bold enough to be used flexibly across Team Parker sports apparel, print, merchandise, proposals, animation and other digital applications.

Date May 2014
Client Joseph Parker
Country New Zealand